Posts Tagged ‘Emotion’
Sensory Branding Author Martin Lindstrom on NBC’s Today Show
Posted by: ScentAir on: October 20, 2008
Author Martin Lindstrom sits down with TODAY’s Meredith Vieira to talk about his new book, “Buyology: Truth and Lies About What We Buy,” which explains the scientific reasoning behind purchasing habits.
CLICK HERE TO WATCH THE VIDEO
Does sex sell? Can subliminal advertising really influence our behavior? The results of a major scientific study are revealed in [...]
Sweet Dreams
Posted by: ScentAir on: September 24, 2008
“Smells Influence Dreams, Study Says”
Rebecca Carroll
for National Geographic News
September 23, 2008
What you smell may influence emotions in your dreams, according to a new study.
When researchers gave dreaming subjects whiffs of rose scent, the subjects reported rosier dreams. The scent of rotten eggs, on the other hand, provoked unpleasant dreams, the study found.
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The Scent Blog is a necessary component in the industry of sensory branding. ScentAir, the leading provider of scent marketing solutions and fragrance delivery systems, publishes The Scent Blog to update you on the ins and outs of this unique world. Visit often. There’s a lot happening.
- ScentAir Launches Into Singapore with ION Orchard Retail Installment
- Maybach Car Air Freshener is the Cadillac of Colognes, Literally.
- ScentAir Israel Scents Outdoor Billboard
- Scent Allergies?
- Smells like teen spirit… or retail success
- Sensory Branding Considered a "Leading-Edge Consumer Marketing" Technique
- The Latest in Retail Technology @ the National Retail Federation’s Annual Convention
- ScentAir Appoints Jeffrey Diraffaele as Vice President of Strategic Accounts
- Sensory Branding Author Martin Lindstrom on NBC's Today Show
- NIST Electronic Nose
- Bobby Valentine: I used to love Yankee Candles actually Puzzles. We love to do puzzles as a family; even the youngest one joins in Yankee
- buuny heinz: I bought my first Yankee Candle puzzle the three little girls having a tea party as I am a retired pre-school teacher and it caught my eye. I just fin
- Judy: I bought the Macintosh apple / birds puzzle, I'm not a puzzle person, but I was drawn in by the scent & scenery of the puzzle. I also love that th
